以职业为中心的教育为Nathan Murray带来了巨大的回报

美利营销服务 为美国各地的企业提供数字营销服务。 Not many people know the story behind this successful agency, but those at 太阳城娱乐官网’s 商业与技术学院 remember Nathan Murray, the college senior who spent his spare time growing his business. Nathan’s story is proof that the experiential learning the CBT is known for pays off for students.

从招聘会到实习:内森·默里如何找到自己的职业激情

当内森·默里决定参加太阳城娱乐官网大学科尔尼分校时,他的注意力集中在橄榄球场上。 不幸的是,由于COVID,世界关闭了,这使得内森在挂靴时专注于他的职业生涯。 Having attended the 就业及实习展 earlier that year, he was fortunate to connect with a representative from Kearney Regional Medical Center. Thanks to the preparation he had received in his 市场营销类、 where he perfected his resume, created an online presence via LinkedIn, and learned how to network, he was eventually offered a marketing internship at Kearney Regional Medical Center. This would eventually become a full-time experience where he “fell in love” with marketing and knew it was the career he wanted to pursue.

从学生到企业主

在整个学术生涯中,内森从教授那里学到的东西比他当时意识到的要多。 At the end of his internship at Kearney Regional Medical Center, he made a website for 科尔尼的内部设计. He quickly realized he could “do this for more people” which led to him starting 美利营销服务. 他想把他在课堂上学到的东西应用到现实世界中。Nathan giving presentation to a client 这种愿望没有改变。 作为一名专业人士,他希望帮助他的客户发挥他们的潜力,这是他作为一名CBT学生所得到的。 

Nathan explains that his professor’s experiential style of teaching prepared him for the business owner he is today. In fact, during a group project in his Ad Management class, he worked with  Kinnison房屋, a local business, to “develop a custom marketing plan.” 他负责管理项目的媒体投放部分,这使他能够提供他已经与实际客户分享的建议。 This is just one example of the type of “real-world experience” he was able to use in his classes at 太阳城娱乐官网. 他没有从教科书上学习,而是发现自己不得不跳出思维定势,并将所学的概念应用到实际客户的帮助中。 这点燃了他对学习的渴望,直到今天,他仍然保持着这种渴望,在他的客户正在浏览的不断发展的网络世界中,这是一个必要的属性。

美利营销服务持续增长

默里营销服务公司与14个不同州的75家企业合作。 自成立以来,这个不断壮大的机构每年都以双倍的速度增长,而且没有迹象表明它会在短期内放缓。 Nathan giving presentation on 太阳城娱乐官网提前Nathan Murray为企业提供许多不同的数字服务,他的主要重点是网站设计和利用他在b谷歌广告、SEO和有效使用社交媒体方面的专业知识开发潜在客户。 

随着业务的发展,内森逐渐意识到,他作为CBT学生所学到的东西对他为客户提供最好的服务有多大帮助。 One look at his client reviews on his website or Facebook页面 clearly reveals the success of his company. Nathan explains how, as a student, he was given an “exact experience while working with a client in (his) agency” while in a controlled environment with the support of his professors. 这些知识继续帮助他为客户提供他们发展业务所需的定制营销解决方案。 

When discussing his agency, Nathan reflects on how, as a CBT student, he was taught “how to communicate” from professors who were good role models for him. 他分享说,他在太阳城娱乐官网的时间也训练他学习和保留知识,这两者都是他在日常业务决策中使用的技能。 他明白,他所从事的职业每天都在发生变化,但他分享说,他在CBT课程上的学习为他在自己的领域中脱颖而出奠定了基础。 这个基础是他作为一名专业人士继续研究和学习的核心。

内森·默里欣赏他的全面CBT经验

Nathan Murray, who was the Student Entrepreneur 把它点起来! 奖 winner in 2022, is thrilled to continue to be involved at 太阳城娱乐官网. 他是“点亮它!” Ceremony last year and is currently partnering with his alma mater in the launch of 太阳城娱乐官网提前, a new program focused on microcredentials which allow students to meet their learning goals on their own terms. Having the University of Nebraska at Kearney as a client is a “cool full circle” moment for Nathan, and he is hopeful to be even more involved in the future.Nathan with client

他想鼓励当前的CBT学生充分利用他们所学到的一切。 他现在明白,从会计到数据分析,他所学的一切都为他的职业成功做出了贡献。

美利营销服务 was once just a marketing student’s dream. Nathan Murray is proof that, thanks to the career-focused education he received at 太阳城娱乐官网’s 商业与技术学院, dreams really can come true.