学生 in 太阳城娱乐官网’s MGT 401 class have been practicing what their instructor, Travis Hollman, has spent most of his adult life doing. 当霍尔曼还在太阳城娱乐官网时，他就开始了自己的生意，二十年后仍然很成功。 The entrepreneurial mindset that made him a success as a business owner has carried over into his work as an instructor at 太阳城娱乐官网’s 商业与技术学院.

In 2008, Hollman became an adjunct instructor at 太阳城娱乐官网 and hasn’t looked back. 在过去的六年里，作为一名全职教师，他开发了一个项目，为他的学生提供真实的体验式学习体验。 This semester’s group of students is no exception.

Taking advantage of 酿造觉醒, West Center’s successful student-run coffee shop, Hollman has found a way to conduct an authentic long-term project with his students. 在拜访咖啡师时，他发现自己会问他们一些问题，这些问题让他产生了帮助这家企业的想法，同时也为他的学生创建了一个项目。 It wasn’t long before he had his students hanging around 酿造觉醒 too, brainstorming with the baristas.

The idea was formed to create new drinks “named after the faces you see every day” at 太阳城娱乐官网. This gave the class the “sense of team” that Hollman was hoping for. Since the decision was made to use 酿造觉醒 as part of this class project, Hollman explains that it’s “gotten quite a bit of steam.” Thanks to the support from the college, these management students have been able to do “a lot of great things.” 他们最近在附近的医疗中心开了一家快闪咖啡店，每周一营业。 These resourceful students also have recently collaborated with 太阳城娱乐官网’s marketing director to get the word out on social media.

Instead of spending their time in the classroom working at their desks, Hollman’s students work in a glass office that overlooks 酿造觉醒. 他们能够实时观察这家小企业的日常运作，了解哪些是有效的，哪些是无效的。 They don’t just stay behind the scenes though. Hollman’s students work behind the counter with the baristas, figure out the cost of goods, participate in marketing, and do everything “top-to-bottom” to help make this business a success. Instead of simply learning from a textbook, Hollman explains that his students “showcase what (太阳城娱乐官网) is doing at a higher level.”

In addition to developing new products, such as Benson’s Brewed Bumpkin named after 太阳城娱乐官网 professor Dr. Greg Benson or Certified Strengths named after CBT就业中心’s very own Brenda Jochum, students are contributing to the coffee shop’s marketing success. 多亏了他们的广告宣传，酿造觉醒在不到三周的时间里就卖出了500瓶这种特色饮料，而且每天都在继续销售。 学生与他们的24个客户进行一对一的工作，所有客户都是太阳城娱乐官网的教职员工。

It's no surprise that excitement is high around campus with “faculty and staff constantly asking when the new leaderboards” will be coming out. The results for this Flavor Faceoff Competition keep changing, and it won’t be long before the bracket tournament turns into a ceremony where, in addition to receiving a trophy, the winner’s drink and drink name will become a permanent part of 酿造觉醒’s menu.

有很多方法可以参与这个令人兴奋的学生项目。 参与者可以一边品尝每一款新饮料，一边在brew Awakening玩BINGO游戏，了解饮料的名字。 本次抽奖的获胜者将获得25美元的礼品积分，以获得更多美味的太阳城娱乐官网饮料。 学生 have also created loyalty punch cards, scheduled live music events, and even offer valet service which they describe as a “fancy delivery service” for coffee.

任何在科尔尼的太阳城娱乐官网大学呆过的人都知道，这是一个以学生为中心的校园，鼓励创造力。 Travis Hollman’s Small Business Management students have proven just how much they can accomplish when given the opportunity. 看看他和他的班级接下来会酝酿出什么将是令人兴奋的。